A Gestalt point of view
During my junior year of college I was required to enroll in a cinematography course as part of the Electronic Arts program. The first day of class we received a typical syllabus and course schedule. Then we immediately dove into a topic that I still remember to this day, Gestalt psychology.
In its basic form, Gestalt tries to explain how we perceive more than the collected sum. Musical tunes can be recognized in different keys or with added notes. Instead of seeing individual leafs on a tree we see branches, birds, sky, and grass. Foreground and background blend together to create a complete picture. “… although a wheel is made of 30 spokes, it is the space between the spokes that determines the overall form.” — Tao Te Ching
Designers juggle their time between foreground and background elements with the hopes of ensuring a harmony between the two. If one is neglected the design can easily fail; becoming more aware of this can help produce a more desirable composition.
One of the last remaining original Gestalt psychologists, Rudolf Arnheim, recently referred to the decline of modern design as, “unbrilled extravagance, a vulgarity of taste, and triviality of thought.” I see a lot of evidence supporting this statement on a daily basis. My conscious tells me design should be timeless. Instead of spending hours trying to determine the new fad we should be researching the psychological effects of design and closely study the masters. This is the path I’ve decided to try for now.
More on Gestalt:
Remarks
Matt
Nathan,
Can you give an example of one of your designs that shows how/why/what design elements you used to achieve the appropriate psychological effect?
Nathan Borror http://www.playgroundblues.com/
I thought about doing some examples. The Wikipedia entry does a great job illustrating the properties of Gestalt.
The theory of Gestalt doesn’t rely on any particular design element. It’s a psychological theory of how we perceive. I notice a lot of designs that ignore basic margin and padding of elements to the point where it’s indistinguishable what belongs where.
Gestalt reinforces what we already know about basic design layout and composition.
Remarks are closed.
Remarks have been close for this post.